Chiroto chemuzvinabhizimusi wega wega ndechekuita kuti kambani ive yakakura uye yakasimba. Zvisinei, isati yakura uye yakasimba, kana ichigona kurarama ndiyo inonyanya kukosha. Makambani anogona sei kuchengetedza simba rawo munzvimbo yakaoma yemakwikwi? Nyaya ino ichakupa mhinduro.
Kukura nekusimba ndicho chishuwo chechisikigo chekambani yese. Nekudaro, makambani mazhinji akatambura nenjodzi yekutsakatika nekuda kwekusaona kwavo kwekuwedzera, seAido Electric neKelon. Kana iwe usingade kuzviuraya, makambani anofanirwa kudzidza kuve madiki, anononoka, uye nyanzvi.
1. Ita bhizinesi "diki"
Munguva yekutungamira GE, Welch akaziva zvakanyanya zvipingamupinyi zvemakambani makuru, akadai seakawandisa manejimendi, kunonoka kupindura, kupararira kwe "denderedzwa" tsika, uye kushomeka kwehunyanzvi ... Akaitira shanje makambani aya aive madiki asi aichinjika uye ari pedyo. musika. Aigara achifunga kuti makambani aya ndiwo achakunda pamusika mune ramangwana. Akaona kuti GE inofanira kushanduka-shanduka semakambani maduku iwayo, saka akawana mazano akawanda matsva ekugadzirisa, kusanganisira "nhamba yekutanga kana mbiri", "isina muganhu" uye "huchenjeri huri pamwe chete", izvo zvakaita kuti GE ive nekushanduka kwekambani duku. Ichi zvakare chakavanzika chebudiriro yeGE yezana ramakore.
Kuita kuti bhizinesi rikure zvakanaka. Bhizinesi hombe rakaita sengarava hombe ine ngozi yakasimba kuramba, asi inozopedzisira yakanganisa kupona uye kusimukira kwebhizinesi nekuda kwesangano rayo rakaputika uye kushomeka kwakanyanya. Mabhizinesi madiki, pane zvinopesana, akasiyana mukuchinjika, kuita sarudzo uye chido chakasimba cheruzivo nebudiriro. Flexibility inosarudza kushanda kwebhizinesi. Naizvozvo, kunyangwe bhizinesi rakakura sei, rinofanirwa kuchengetedza kuchinjika kwakasarudzika kune mabhizinesi madiki. 2. Mhanya bhizinesi "zvishoma nezvishoma"
Mushure mokunge Gu Chujun, aimbova sachigaro weKelon Group, akabudirira kutora Kelon muna 2001, akanga achida kushandisa Kelon senzvimbo yekukwereta mari kubva kumabhangi nenzira ye "hari gumi nemavharo mapfumbamwe" asati akwanisa kumhanya Kelon zvakanaka. Mumakore asingasviki matatu, akawana makambani akawanda akanyorwa akadai seAsiastar Bus, Xiangfan Bearing, uye Meiling Electric, izvo zvakakonzera kusagadzikana kwemari. Vakazotongerwa makore gumi mujeri nemapazi ehurumende akakodzera nemhosva dzakaita sekushandisa mari zvisirizvo uye kuwedzera mari dzemanyepo. Iyo yakaoma-yakavakwa Greencore system yakadzima munguva pfupi, izvo zvakaita kuti vanhu vagomera.
Mabhizinesi mazhinji anofuratira kushomeka kwezvishandiso uye anoteedzera kukurumidza kukurumidza, zvichikonzera matambudziko akasiyana. Pakupedzisira, shanduko shoma munharaunda yekunze yakave huswa hwekupedzisira hwakapwanya bhizinesi. Naizvozvo, mabhizinesi haagone kumhanyisa nekumhanyisa, asi dzidza "kunonoka", kudzora kumhanya mukuvandudza, gara uchitarisa mamiriro ekushanda kwebhizinesi, uye dzivirira iyo Great Leap Forward uye nekumhanyisa kumhanyisa.
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3. Ita kambani "specialized"
Muna 1993, kukura kwaClaiborne kwakada kusvika zero, purofiti yakaderera, uye mitengo yemasheya yakadonha. Chii chakaitika kune uyu mugadziri mukuru wembatya dzevakadzi wokuAmerica ane mari yegore negore yemadhora mabhiriyoni 2,7? Chikonzero ndechekuti kusiyanisa kwayo kwakakura zvakanyanya. Kubva pane zvipfeko zvepakutanga zvemafashoni zvevakadzi vanoshanda, zvakawedzera kusvika kune zvipfeko zvakakura, zvipfeko zviduku, zvishongedzo, zvizoro, zvipfeko zvevarume, nezvimwewo. Nenzira iyi, Claiborne akatarisanawo nedambudziko rekusiyana-siyana. Mamaneja ekambani akatanga kutadza kubata zvinhu zvakakosha, uye huwandu hukuru hwezvigadzirwa zvisingaite zvinodiwa pamusika zvakaita kuti vatengi vazhinji vachinje kune zvimwe zvigadzirwa, uye kambani yakarasikirwa zvakanyanya nemari. Gare gare, kambani yakatarisa kushanda kwayo pakushanda zvipfeko zvevakadzi, uye yakagadzira monopoly mukutengesa.
Chishuvo chekuita kuti kambani ive nesimba chakurudzira makambani mazhinji kuti aite bofu munzira yekusiyanisa. Nekudaro, makambani mazhinji haana mamiriro anodiwa pakusiyanisa, saka anokundikana. Naizvozvo, makambani anofanirwa kuve nehunyanzvi, kutarisisa simba ravo nezviwanikwa pabhizinesi ravanonyanya kuita, kuchengetedza kukwikwidza kwepakati, kuwana iyo yekupedzisira mundima yekutarisa, uye kusimba chaiko.
Kuita kuti bhizinesi rive diki, rinononoka uye rakasarudzika hazvireve kuti bhizinesi harizokura, kukura uye kusimba. Pane kudaro, zvinoreva kuti mumakwikwi anotyisa, bhizinesi rinofanira kuchengetedza kushanduka, kudzora kukurumidza, kutarisa pane zvarinoita zvakanakisisa uye kuva kambani yakasimba zvechokwadi!
Nguva yekutumira: Aug-26-2024
